Visa's Fluorescent Foibles on Twitter: "In 2001, Jonah Peretti tried to custom-order a pair of Nikes with the word "sweatshop" on them. His email exchange with them went viral, and got him
Nike Doesn't Want You Pissing Off Brazil's Government - Vocativ
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In These Times 25/08 -- No Sweat, No Slang
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How Jonah Peretti created BuzzFeed, a billion-dollar media empire